I research, design and optimize user experiences that balance functionality, usability, and visual clarity - creating intuitive digital products and interfaces that support both user goals and business objectives.
user experience
04
KEY projects
A selection of projects highlighting my user experience work - focusing on research, interaction design, and usability improvements that turn complex systems into intuitive, efficient, and engaging digital experiences.
Improving UX of the Manufacturing System
A UX project at Outokumpu’s Tornio mill, focused on modernizing the Automatic Surface Inspection System (ASIS) with AI-driven tools and cloud-based integration. My role was to design intuitive, workflow-aligned interfaces for operators, inspectors, and engineers, ensuring usability and efficiency in a complex industrial environment.
scaling the ux operations
A UX and digital operations project for WithSecure, focused on scaling the newly launched website into a continuous, user-centered lead generation engine. The work involved embedding UCD practices into marketing operations and creating a framework for iterative design, user research, and data-driven optimization to support long-term digital growth.
A UX design project for a client in the electrical industry, Vaisala, focused on creating a new eCommerce approach for their corporate website. The goal was to design clear and engaging digital buying journeys that aligned with complex B2B business processes and visually expressed the full eCommerce flow on their .com platform.
UX for Ecomm
OTHER IMPORTANT PROJECTS
Improving E2E UX of IT digital proposal platform
A UX concept and improvement project for a telecom industry client, Nokia, aimed at enhancing usability and streamlining digital sales platform interactions. The work focused on refining dashboards, information architecture, data visualization, and content perception to create a more intuitive, efficient, and engaging user experience across key touchpoints.
building UX approaches in lead generation
A UX research and design project for a client in the hunting industry, SAKO, focused on identifying how digital initiatives could strengthen lead generation through their corporate website. The work explored audience behaviors and needs, resulting in design concepts that connected content, usability, and conversion opportunities more effectively.
A UX optimization project aimed at increasing both the volume and quality of leads by improving website usability and engagement. The focus was on enhancing user journeys, refining targeting for premium customers, and designing a smoother, more conversion-oriented digital experience.
UX improvements in construction business website
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UX research to find out visitor's opinion
A UX research project evaluating the performance of a newly launched website in terms of content quality and information findability. The work resulted in a concept and content plan for an online feedback study, helping the client capture real user insights and define focus areas for future improvements.
unifying web search approaches
A UX improvement project for a telecom industry client, Nokia, initiated after an analysis revealed major inconsistencies in how users searched for information across three domains - business, consumer, and licensee. The work focused on aligning all domains with the company’s design system and guidelines to ensure a unified, efficient, and user-friendly search experience.
A UX redesign project initiated after data revealed low engagement and conversion on the client’s website. The work focused on rethinking the site structure, content, and interaction design to move beyond a basic informational model toward a more engaging, user-centered digital experience.
Improving UX of heavy machinery .com
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email comms renewal
A UX and communication design project for F-Secure/ WithSecure, focused on researching and redesigning the company’s email communication ecosystem. The work defined clear customer journeys and introduced modular, reusable templates - creating more consistent, on-brand, and engaging email experiences across the entire customer lifecycle.
redefining user journeys
A service design project for a global client in the crane industry, focused on redefining key customer journeys on their corporate website. The work aimed to simplify complex digital paths and deliver clear wireframes for essential touchpoints, such as the homepage, to improve navigation and overall customer experience.
A UX concept design project for a telecom industry client, Nokia focused on creating a visionary demo experience for Mobile World Congress 2018. The work translated complex mobile network technologies into clear, visually engaging storytelling to help visitors understand and experience the capabilities in an accessible way.
ux concept for mwc demo stand
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