I apply service design to connect business goals with user needs, creating end-to-end experiences, processes, and systems that improve efficiency, clarity, and customer satisfaction.
SERVICE DESIGN
02
KEY projects
A selection of projects demonstrating my service design work — focusing on creating seamless end-to-end experiences, optimizing processes, and aligning business objectives with real user needs.
Tieto Service Channel development
A service design project for Tieto Managed Services, focused on researching customer pain points and designing new features for the Service Channel portal. The goal was to shift development toward a user-centered approach, using design methods and feedback to improve both customer and user experience.
PORTFOLIO DIGITALIZATION
A service design project, addressing challenges in aligning sales and delivery processes across B2B operations. The work focused on defining a unified sales journey and creating MVP proposals that connected front-end sales activities with supporting back-end services for a more consistent and efficient workflow.
A fast-paced service and brand design sprint for a Nordic aviation client, aiming to create a new kind of loyalty program inspired by community, exploration, and shared experiences. In just one week, we developed the brand strategy, visual identity, and digital platform concept through a series of intensive, time-boxed workshops run in a war-room format.
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BUILDING A NEW APPROACH TO CUSTOMERs' LOYALTY
OTHER IMPORTANT PROJECTS
E-invoicing service modeling
A service design project exploring how to integrate the E-invoicing model into the Tieto Service Channel to enable seamless customer onboarding and purchasing. The work focused on defining the right project scope and creating an agile, step-by-step development approach to ensure efficient and user-centered implementation.
Tieto Core for SAP Hana sprint
A service design project focused on improving how new services are modeled and onboarded into the Tieto Service Channel. The goal was to define the key elements of the onboarding process and outline agile next steps to make service activation more consistent, efficient, and user-focused.
A workshop initiative aimed at introducing Design Thinking to the Tieto Leadership Team, raising awareness of customer experience. I helped design and facilitate an engaging, lightweight session for 60 LT members, enabling them to co-create ideas on how Tieto could deliver greater value and stronger experiences to its customers.
EXECUTIVE WORKSHOP
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service level management offering alignment
A service design project for Tieto, focused on helping the Service Level Management (SLM) team align its offering with the Tieto Service Channel cloud framework. The work explored how to simplify and optimize SLM workflows to make service interactions more intuitive and user-friendly.
building Incubator innovation approach
A service design and innovation project exploring how Design Thinking methods could accelerate the company’s incubation program. The work focused on developing a lean framework to support rapid idea validation, helping teams test concepts quickly and move from insight to prototype in an efficient, structured way.
A project focused on developing a Design Thinking framework for hackathon-style ideation sessions. The goal was to create a lean, repeatable approach combining creativity and structure. The method was successfully tested during two Smart Forecast Hackathons in Stockholm and Helsinki, helping teams generate and refine ideas efficiently using practical design tools.
Smart Forecasting Hackathon
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